This is the logo we created for the band, The Everything. We have followed the conventions we found in our research of band logos but adapted them to incorporate a two colour colour scheme of cyan and black which is simple yet effective and will stand out compared to all the black and white band logos. these colours will be rememberable and the audience will relate these colours to the band. Although the logo is not complex, it flows and works well with the "THE" incorporated within the "EVERYTHING". The look of the logo is effective and eye catchy which is what we want in order to please the target audience. Furthermore the design of the logo can indicate the creativity from within the band, the incorporation can emphasise this.
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